Visual identity work for innovative tap water promotion scheme.

We teamed up with GiveMeTap's founder in helping to move the brand and visual identity of this charitable venture to new heights. An innovative idea, GiveMeTap makes drinking water easily accessible through a network of cafes and shops across London and the UK where you can present your GiveMeTap bottle to get free water refills. Profits from the sale of the bottles goes towards funding water projects in Africa.

The final product consisted of a clear and simple design that would become synonymous with the brand; lighthearted and distinctive in order to communicate the important message held by the bottles and the additional printed material.


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