Inspirational film presenting The Global CIties Institute's ambitions.
The Global Cities Institute focuses on the evolving role of cities and regions in realising social, economic and environmental aspirations. The institute, a not-for-profit initiative by Aecom, draws on the company’s fully integrated planning, design, engineering and management capabilities to help improve cities.
As the short animated film suggests, 'there's no one way to look at a city' - a thought expanded on through the use of VFX to morph the word 'CITY' into various different forms and textures. Questioning how we can deal with these current urban problems and challenges, this mix of visualisation and motion graphics packs a large amount of vital information into a short space of time with the use of a simple concept.
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